Creative Choice in a Kaleidic World

Abstract

In this paper the authors identify the paradox that strategic choice requires an understanding of the future and that strategic choice also determines the future. They go on to suggest that a radically subjectivist approach may provide the basis of a theory of creative choice. This theory would explain both how strategic alternatives are developed as well as how they are selected. Much work needs to be done to develop such a theory, which would be centered on the use of imagination and creativity.