The Competitive Advantage of Local Firms in Developing Economies: The Case of Bajaj of India

Posted: 10 Apr 2008

Date Written: 2004

Abstract

While multinational firms from advanced economies often have a competitive advantage in developing countries, local firms can successfully compete against them using localized knowledge and abilities. This paper discusses the strategies local firms can use against foreign multinationals, and examines in particular the case of Bajaj Auto. This paper expands upon earlier work of Dawar and Frost and provides a focus on one Indian company.

Keywords: developing economies, India, competitive strategy

JEL Classification: M10

Suggested Citation

Rarick, Charles A., The Competitive Advantage of Local Firms in Developing Economies: The Case of Bajaj of India (2004). Available at SSRN: https://ssrn.com/abstract=1118544

Charles A. Rarick (Contact Author)

Purdue University Calumet ( email )

Hammond, IN 46323-2094
United States

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