Strategic Planning at the New York Botanical Garden (A)

30 Pages Posted: 21 Oct 2008

See all articles by Jeanne Liedtka

Jeanne Liedtka

University of Virginia - Darden School of Business

Multiple version iconThere are 2 versions of this paper

Abstract

This case series (see also the B case, UVA-BP-0384) traces the formulation and implementation of a strategic plan for the New York Botanical Garden (NYBG), and profiles, in detail, the highly inclusive and original planning process used. The NYBG planning process reflects many of the themes of creativity, inclusiveness, and vision that characterize the concepts of strategic thinking, collaboration, and empowerment so prevalent in recent business discussions. The A case opens in early 1993, and describes the process used to produce the plan, which included the participation of staff at every level.

Keywords: nonprofit organizations, participative management, strategic planning, strategy formulation

Suggested Citation

Liedtka, Jeanne, Strategic Planning at the New York Botanical Garden (A). Darden Case No. UVA-BP-0383, Available at SSRN: https://ssrn.com/abstract=1276537 or http://dx.doi.org/10.2139/ssrn.1276537

Jeanne Liedtka (Contact Author)

University of Virginia - Darden School of Business ( email )

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United States
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804-924-6378 (Fax)

HOME PAGE: http://www.darden.virginia.edu/faculty/liedtka.htm

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