Download This PaperStrategy and Strategy Execution at the University of Wisconsin: The Wisconsin School of Business Initiative
18 Pages Posted: 19 Nov 2008 Last revised: 4 Dec 2008
Date Written: November 18, 2008
Abstract
This case documents the transformation of the University of Wisconsin School of Business. We use this case in MBA and UG strategy and general management courses to show the processes underlying the effective management of change. Kotter's change model is an ideal reading to accompany this case.
Keywords: strategy, strategic change, business school, business strategy, not-for-profit
JEL Classification: M1, M5
Suggested Citation: Suggested Citation
Carpenter, Mason A. and Devers, Cynthia E., Strategy and Strategy Execution at the University of Wisconsin: The Wisconsin School of Business Initiative (November 18, 2008). Available at SSRN: https://ssrn.com/abstract=1303623 or http://dx.doi.org/10.2139/ssrn.1303623
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