Maquillage and Representational Artifices: Images in Magazines as Sources for 1960s Art

13 Pages Posted: 17 Oct 2010

See all articles by Elda Danese

Elda Danese

affiliation not provided to SSRN

Date Written: October 14, 2010

Abstract

The advertising campaign for an hair coloring product, which appeared in most American magazines during the 1960s, has been used as an iconographic source for a series of artworks realized in the same decade. The interest shown by quite a few artists for this particular kind of message, besides being linked to the profound social changes taking place in that period, is also connected to these artists' specific attention to the truthfulness and the illusoriness of images, an aspect which was in turn strictly related to the growth of mass communications and to the developments in visual reproduction techniques. Cosmetics advertising and fashion images, in particular, offered the opportunity for a reflection over the relationship between the artifices in image reproduction and the patterns and ways of aesthetic elaboration of the female body.

Keywords: Maquillage, Magazines, Pop Art, Artifice, Fashion

Suggested Citation

Danese, Elda, Maquillage and Representational Artifices: Images in Magazines as Sources for 1960s Art (October 14, 2010). ESA Research Network Sociology of Culture Midterm Conference: Culture and the Making of Worlds, Available at SSRN: https://ssrn.com/abstract=1692095 or http://dx.doi.org/10.2139/ssrn.1692095

Elda Danese (Contact Author)

affiliation not provided to SSRN ( email )

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