E-Commerce in Latin America: Legal and Business Challenges for Developing Enterprise
78 Pages Posted: 12 Apr 2011
Date Written: 2001
Abstract
As Latin American becomes wired for the Internet, the traditional brick and mortar businesses will come under pressure by online merchants whose access to consumers will leap across international boundaries. While this may help consumers gain access to a greater variety of goods, significant legal and logistic challenges must first be addressed. Improvement in the handling and distribution of freight and packages and a greatly increased use of credit cards are critical to e-commerce taking off in the region. This article examines the growth and pitfalls of e-commerce at a time when Latin America is only now being connected to the worldwide information highway.
Keywords: Latin America, Internet, Online Merchants, International Boundaries, E-Commerce
JEL Classification: K10, K33
Suggested Citation: Suggested Citation