Sales Revenue Determinants for Generic Pharmaceutical Companies

11 Pages Posted: 26 Sep 2011

See all articles by Destrina Grace Simanjuntak

Destrina Grace Simanjuntak

Dexa Medica Group; Dexa Laboratories of Biomolecular Sciences, Dexa Medica Group

Raymond R. Tjandrawinata

Atma Jaya Catholic University of Indonesia; Dexa Group

Date Written: September 26, 2011

Abstract

We analyze several parameters that influence the amount of sales revenue in generic pharmaceutical companies in Indonesia. The parameters were firms’ one-year lagged of total new products (t-1), one-year lagged profitability (t-1), and market share of new products. Annual data of six large generic pharmaceutical companies were included in the model for a time period spanned from 2003 to 2010. The regression analysis method uses fixed effect models, with generalized least squares (GLS) method. The result shows that firms’ one-year lagged of total new product (t-1), one-year lagged profitability (t-1), and market share of new products to be positive and affect significantly the firms’ sales revenue in the pharmaceutical generic companies in Indonesia.

Keywords: profitability, sales revenue, market share, new generic product, pharmaceutical generic companies

JEL Classification: A10, C23, G30, L21, M21

Suggested Citation

Simanjuntak, Destrina Grace and Simanjuntak, Destrina Grace and Tjandrawinata, Raymond R., Sales Revenue Determinants for Generic Pharmaceutical Companies (September 26, 2011). Available at SSRN: https://ssrn.com/abstract=1933687 or http://dx.doi.org/10.2139/ssrn.1933687

Destrina Grace Simanjuntak

Dexa Medica Group ( email )

Jakarta
Indonesia
(62)(21)7451777 (Phone)
(62)(21)7452573 (Fax)

Dexa Laboratories of Biomolecular Sciences, Dexa Medica Group ( email )

Boulevard Bintaro St. Sector 7, Block B7/B1 No.05
Tangerang, ID Banten 15224
Indonesia
(62)(21)7451777 (Phone)
(62)(21)7452573 (Fax)

Raymond R. Tjandrawinata (Contact Author)

Atma Jaya Catholic University of Indonesia ( email )

Jalan Jenderal Sudirman No 51
Jakarta
Indonesia

Dexa Group ( email )

Tangerang Selatan
Indonesia

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