Enhancing the Competitiveness of Bulgaria as a Coastal Tourist Destination

9 Pages Posted: 20 Dec 2011

Date Written: June 20, 2007

Abstract

The report reveals the opportunities and the threats for Bulgaria as a coastal tourist destination. The competitive advantages and disadvantages of Bulgaria as a destination for coastal tourism have been systematized. Possible decisions for raising the competitiveness of coastal tourism of Bulgaria at the international market have been pointed out.

Keywords: coastal tourist destination, marketing environment, competitiveness of the tourist destination

Suggested Citation

Marinov, Stoyan Petkov, Enhancing the Competitiveness of Bulgaria as a Coastal Tourist Destination (June 20, 2007). Available at SSRN: https://ssrn.com/abstract=1966480 or http://dx.doi.org/10.2139/ssrn.1966480

Stoyan Petkov Marinov (Contact Author)

University of Economics - Varna ( email )

77 Knyaz Boris the 1st Blvd
Varna, 9000
Bulgaria

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