Logoplaste: Global Growing Challenges
Posted: 13 Mar 2012
Date Written: December 15, 2010
Abstract
In 2010, Logoplaste, a top 10 manufacturer of rigid plastic containers, was debating a more dramatic expansion strategy as a means to guarantee the company's continued success. The company, which began with a few plants in Portugal in the 1990s, now had 60 plants across five continents and was a valued partner to large multinational consumer goods companies, many of which were pressuring Logoplaste to expand.
Suggested Citation: Suggested Citation
Alcacer, Juan and Leitao, John, Logoplaste: Global Growing Challenges (December 15, 2010). Harvard Business School Strategy Unit Case No. 711-411, Available at SSRN: https://ssrn.com/abstract=2020704
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