Entrepreneurial Orientation, Firm Strategy and Small Firm Performance

Reference: Lechner, C. and Gudmundsson, S.V. (2014). Entrepreneurial Orientation, Firms Strategy and Small Firm Performance. International Small Business Journal, 32(1), 36-60.

Posted: 7 Sep 2012 Last revised: 9 May 2019

See all articles by Christian Lechner

Christian Lechner

École Supérieure de Commerce (ESC) de Toulouse - Economics and Finance

Sveinn Vidar Gudmundsson

Reykjavik University

Date Written: September 6, 2012

Abstract

We examine how individual entrepreneurial orientation dimensions influence the relationship between competitive strategy and firm performance. The findings, based on a data set of 115 entrepreneurial firms, show the different impacts that the individual dimensions of entrepreneurial orientation have on competitive advantage as well as the different effects the two generic types of competitive advantage (cost leadership and differentiation) have on performance. Innovativeness is the most robust variable influencing differentiation and firm performance. Risk taking and competitive aggressiveness negatively influence both generic strategies. Overall, this study refines our understanding of the effects of entrepreneurial orientation on firm performance.

Keywords: Competitive strategy, entrepreneurial orientation, firm survival, firm performance

JEL Classification: M13

Suggested Citation

Lechner, Christian and Gudmundsson, Sveinn Vidar, Entrepreneurial Orientation, Firm Strategy and Small Firm Performance (September 6, 2012). Reference: Lechner, C. and Gudmundsson, S.V. (2014). Entrepreneurial Orientation, Firms Strategy and Small Firm Performance. International Small Business Journal, 32(1), 36-60. , Available at SSRN: https://ssrn.com/abstract=2142876

Christian Lechner

École Supérieure de Commerce (ESC) de Toulouse - Economics and Finance ( email )

Toulouse
France

Sveinn Vidar Gudmundsson (Contact Author)

Reykjavik University ( email )

Menntavegur 1
Reykjavik, 102
Iceland

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