Semiotics and the 'Internet of Signs'

3 Pages Posted: 26 Jun 2013

See all articles by Daniel E. O'Leary

Daniel E. O'Leary

University of Southern California - Marshall School of Business; University of Southern California - Leventhal School of Accounting

Date Written: October 2012

Abstract

This paper introduces the concept of the "Internet of Signs". In particular, this paper brings together notions from semiotics and the "Internet of Things" to provide an alternative framework, resulting in the "Internet of Signs"; that refers to signs generated across the Internet by the broad base of heterogeneous sensors, devices, databases, knowledge bases, social media and other sources; (ultimately, "big data") available on the Internet. In so doing, this paper also integrates theoretical constructs from semiotics and the "Internet of Things" to facilitate analysis of events, behaviors, reputations, etc.

Keywords: semiotics, Internet of Things, Internet of Signs, big data

JEL Classification: L86

Suggested Citation

O'Leary, Daniel E., Semiotics and the 'Internet of Signs' (October 2012). Marshall School of Business Working Paper No. ACC 01.12, Available at SSRN: https://ssrn.com/abstract=2285171 or http://dx.doi.org/10.2139/ssrn.2285171

Daniel E. O'Leary (Contact Author)

University of Southern California - Marshall School of Business ( email )

701 Exposition Blvd
Los Angeles, CA California 90089
United States

University of Southern California - Leventhal School of Accounting ( email )

Los Angeles, CA 90089-0441
United States

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