Mobile Phone Market in Mexico: Strategies to Undermine the Monopoly

12 Pages Posted: 25 Feb 2014

See all articles by José G. Vargas-Hernández

José G. Vargas-Hernández

Universidad de Guadalajara, University Center for Economic and Managerial Sciences

Date Written: February 24, 2014

Abstract

Being considered as one of the most dynamic markets in Mexico, the mobile phone market becomes a really interesting market to analyze. The objective of this work is to find the factors that allowed the creation of a monopolistic competence market, being Telcel the leader in such monopoly, as well as the strategies that have been the power of the latest. I suggest a game, based on both economic and business theory, who may predict the outcomes of such strategies. It is concluded that Telcel's rival firms now have with them both resources and capabilities to lower even more this monopoly.

Keywords: Differentiation, strategies, institutions, monopoly, technology

JEL Classification: C70, D02, D42, L12, l86.

Suggested Citation

Vargas-Hernandez, Josè G., Mobile Phone Market in Mexico: Strategies to Undermine the Monopoly (February 24, 2014). Available at SSRN: https://ssrn.com/abstract=2400561 or http://dx.doi.org/10.2139/ssrn.2400561

Josè G. Vargas-Hernandez (Contact Author)

Universidad de Guadalajara, University Center for Economic and Managerial Sciences ( email )

Periferico Norte 799 Edif G-201-7
Los Belenes
Zapopan,Jaliscoi 45100 Mexico, Jalisco 45100
Mexico
5233373703340 (Phone)
523337703340 (Fax)

HOME PAGE: http://www.cucea.udg.mx

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