Simulation in Sport Finance

Simulation & Gaming 2010, 41(2) 231-237

8 Pages Posted: 22 Jun 2014

See all articles by Joris Drayer

Joris Drayer

Temple University - Tourism & Sport

Daniel A. Rascher

University of San Francisco - Sport Management Program; SportsEconomics; OSKR, LLC

Multiple version iconThere are 2 versions of this paper

Date Written: 2008

Abstract

Simulations have long been used in business schools to give students experience making real-world decisions in a relatively low risk environment. The OAKLAND A’S BASEBALL BUSINESS SIMULATOR takes a traditional business simulation and applies it to the sport industry, in which sales of tangible products are replaced by sales of experiences provided to fans. The simulator asks students to make decisions about prices for concessions, parking, and merchandise; player payroll expenses; funding for a new stadium; and more. On the basis of these inputs, the program provides detailed information about the state of the franchise after each simulated year, including attendance, winning percentage, revenues versus expenses, revenue sharing, and stadium financing. The use of simulations such as this one enhances students’ organizational skills and students’ ability to think critically and imaginatively about the data while applying relevant knowledge and an appropriate strategy to achieve the best possible results. This is particularly important in the field of sport management, in which few, if any, other simulators exist that are specific to the field.

Keywords: baseball business, computer-based learning, simulation/gaming, stadium/facility financing, sport finance, sport management

Suggested Citation

Drayer, Joris and Rascher, Daniel A., Simulation in Sport Finance (2008). Simulation & Gaming 2010, 41(2) 231-237, Available at SSRN: https://ssrn.com/abstract=2457138

Joris Drayer (Contact Author)

Temple University - Tourism & Sport ( email )

Philadelphia, PA 19122
United States

Daniel A. Rascher

University of San Francisco - Sport Management Program ( email )

San Francisco, CA 94117
United States

SportsEconomics ( email )

2200 Powell St.
Emeryville, CA 94608
United States

OSKR, LLC ( email )

6425 Christie Avenue
Suite 230
Emeryville, CA 94608
United States

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