Is Music the Next eBooks? An Antitrust Analysis of Apple's Conduct in the Music Industry

39 Pages Posted: 28 Jul 2015

See all articles by Alexa Klebanow

Alexa Klebanow

Columbia University, Law School, Students

Tim Wu

Columbia University - Law School

Date Written: July 14, 2015

Abstract

Over the last twenty years, two waves of technological change have transformed the way people purchase and listen to music. First, digital downloads displaced physical sales of albums. More recently, digital downloads, once the primary way to gain access to digital music, have come to be challenged by streaming services. Apple, a leader in the digital download market with iTunes, has engaged in various strategies to meet the challenge. This paper specifically focuses on two types of conduct – Apple’s pressure on labels to enter into exclusive license agreements, also known as windowing, and Apple’s pressure on the market to abandon streaming options like Spotify’s “freemium” service.

This paper conducts an antitrust analysis of windowing in the music industry and also examines the legality of eliminating the advertising-based “free” streaming model. The paper engages in an examination of Section 1 and Section 2 Sherman Act claims against Apple for these exclusionary acts based on parallel exclusion, joint refusal to deal, price maintenance, and monopoly maintenance theories. We believe of greatest concern is the potential elimination of the free advertising based model, which may be a per se violation of the antitrust laws.

Keywords: antitrust, music, streaming

Suggested Citation

Klebanow, Alexa and Wu, Tim, Is Music the Next eBooks? An Antitrust Analysis of Apple's Conduct in the Music Industry (July 14, 2015). Columbia Journal of Law & the Arts, Forthcoming, Available at SSRN: https://ssrn.com/abstract=2633751

Alexa Klebanow (Contact Author)

Columbia University, Law School, Students ( email )

435 West 116th Street
New York, NY 10025
United States

Tim Wu

Columbia University - Law School ( email )

435 West 116th Street
New York, NY 10025
United States

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