A Three-Dimensional Model of Residential Energy Consumer Archetypes for Local Energy Policy Design in the UK

Energy Policy, Vol. 47, Issue C, pages 102-110, 2012

29 Pages Posted: 18 Aug 2016

See all articles by Tao Zhang

Tao Zhang

University of Nottingham - School of Computer Science

Peer-Olaf Siebers

The University of Nottingham - School of Computer Science

Uwe Aickelin

University of Melbourne - School of Computing and Information Systems

Date Written: January 1, 2012

Abstract

This paper reviews major studies in three traditional lines of research in residential energy consumption in the UK, i.e. economic/infrastructure, behaviour, and load profiling. Based on the review the paper proposes a three-dimensional model for archetyping residential energy consumers in the UK by considering property energy efficiency levels, the greenness of household behaviour of using energy, and the duration of property daytime occupancy. With the proposed model, eight archetypes of residential energy consumers in the UK have been identified. They are: pioneer greens, follower greens, concerned greens, home stayers, unconscientious wasters, regular wasters, daytime wasters, and disengaged wasters. Using a case study, these archetypes of residential energy consumers demonstrate the robustness of the 3-D model in aiding local energy policy/intervention design in the UK.

Keywords: Archetype, Three-Dimensional Model, Residential Energy Consumer, Local Energy Policy/Intervention

Suggested Citation

Zhang, Tao and Siebers, Peer-Olaf and Aickelin, Uwe, A Three-Dimensional Model of Residential Energy Consumer Archetypes for Local Energy Policy Design in the UK (January 1, 2012). Energy Policy, Vol. 47, Issue C, pages 102-110, 2012 , Available at SSRN: https://ssrn.com/abstract=2823289 or http://dx.doi.org/10.2139/ssrn.2823289

Tao Zhang

University of Nottingham - School of Computer Science ( email )

Jubilee Campus
Wollaton Road
Nottingham, NG8 1BB
United Kingdom

Peer-Olaf Siebers

The University of Nottingham - School of Computer Science ( email )

Jubilee Campus
Wollaton Road
Nottingham, NG8 1BB
United Kingdom

HOME PAGE: http://www.cs.nott.ac.uk/~pos/

Uwe Aickelin (Contact Author)

University of Melbourne - School of Computing and Information Systems ( email )

Australia

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