‘State of the Art’ Paper: Leadership in Innovation
the ‘State of the Art’ Conference held in Kazakh American University: KAU, Almaty, Kazakhstan.
7 Pages Posted: 19 Dec 2017
Date Written: September 28, 2017
Abstract
The paper discusses what makes the Google – the giant tech Company, the holy grail of performance, productivity and innovation. Through its various practices, Google becomes a leader in innovation. It is about being MAD as well as having innovative thinking and practices instead of traditional business thinking and practices.
Keywords: Innovation, MAD, Traditional Business Thinking; Innovative Thinking; Google
Suggested Citation: Suggested Citation
Low, Kim Cheng Patrick, ‘State of the Art’ Paper: Leadership in Innovation (September 28, 2017). the ‘State of the Art’ Conference held in Kazakh American University: KAU, Almaty, Kazakhstan. , Available at SSRN: https://ssrn.com/abstract=3088163
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