Critical Success Factors for the Poultry Entrepreneurs in Bangladesh

Abstract

This study attempts to identify the critical success factors for strengthening and development of poultry entrepreneurs in Bangladesh. Multivariate analysis using factor analysis technique has been used to analyze the data. Fifteen factors were identified as crucial for success in poultry business. These factors explain more than eighty percent of the variability of data. The results show that the entrepreneurial success of poultry business highly depends on sociopolitical orientation of the entrepreneurs. Achievement motivation, efficiency, commitment towards work, dynamism, and self-confidence are also found to be crucial for success in poultry firm operation. The other factors include profit seeking, flexibility, instant decision making capability, cooperation from the stakeholders, independence, knowledge of technology, continuous adjustment with environment, learning by experience, and enjoying work.

Keywords: Poultry Entrepreneurs, Achievement Motivation, Profit Seeking, Learning by Experience