A Study on Retail Investors’ Behavior

Murthy, P. G. K., & Joshi, D. (2012). A Study on Retail Investors’ Behaviour. International Journal of Contemporary Business Studies, 3(6), 28-37.

Posted: 1 Jun 2019

See all articles by P G K Murthy

P G K Murthy

Parul Institute of Management and Research

Dr. Divyang Joshi

Parul Institute of Management and Research, Parul University

Date Written: June 15, 2012

Abstract

The financial world has been changed greatly since last 20 years. Individual investors have started to participate actively in the investment activities. It has become very crucial to understand the investors’ behavior for their investment decision. This study examines the investors’ behavior with the help of different behavioral finance theories viz. overconfidence, disposition effect, conservatism, cognitive dissonance, rationality and regret theory. A sample survey of 130 investors from the Anand, Petlad and Khambhat (Cities of Gujarat, Anand District) was conducted during February to April 2012 with the help of structured questionnaire. The study found that investors are irrational with different investment options, investors were found overconfident. The findings also support the disposition effect theory and regret theory.

Keywords: rational behavior, disposition effect, overconfidence, regret, chi-square

Suggested Citation

Murthy, P G K and Joshi, Dr. Divyang, A Study on Retail Investors’ Behavior (June 15, 2012). Murthy, P. G. K., & Joshi, D. (2012). A Study on Retail Investors’ Behaviour. International Journal of Contemporary Business Studies, 3(6), 28-37., Available at SSRN: https://ssrn.com/abstract=3307367

P G K Murthy

Parul Institute of Management and Research

Waghodia -Baroda Road,
Limda-391760 (Gujarat)
Limda, 391760
India

Dr. Divyang Joshi (Contact Author)

Parul Institute of Management and Research, Parul University ( email )

14 C SHIVAM TENEMENTS
OPP GOVARDHAN TWONSHIP GATE 2
BARODA, 390019
India

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