Toward an Ecological Perspective on the Process of Trust Creation: The Case of Digital Infrastructures

UNIMI Economics Working Paper No. 14.2004

34 Pages Posted: 14 Dec 2004

See all articles by Andrea Ganzaroli

Andrea Ganzaroli

University of Milan - Department of Business Policy and Economics

Luciano Pilotti

University of Milan - Department of Economics, Business and Statistics

Date Written: April 2004

Abstract

This paper develops an ecological perspective on trust. Trust is a social capital. The value of this capital is continuously reproduced and renewed through the process of social inclusion and interaction, which takes place between agents belonging to knowledge creating communities and networks. The members of these networks, through socialization, accumulate and expand their collective capacity to ensure the value of trusted relationships. However, the value of the trust created is mainly local. It is only replicable and appropriable within the specific networks' boundaries, which have shaped the value of this social experience. Transferring trust requires codifying its meaning and value in a format that is appropriable by parties that are located outside the specific context of origin. It has to be translated into a formal code that is globally understood and whose value is ensured by a global network of institutions. Our claim in this paper is that is not sufficient to codify trust in order to sustain the global process of trust creation. The sustainability of this process requires stimulating the development local compatibility between codified and, indeed, global standard of trust, and tacit/local standards of trust. Achieving this aim requires expanding participation and interdependence rather than centralizing power and control. This is a precondition to sustain the regeneration of the social capacity to create trust through social interaction.

Keywords: Ecologies, trust, digital infrastructures

JEL Classification: M31, L86

Suggested Citation

Ganzaroli, Andrea and Pilotti, Luciano, Toward an Ecological Perspective on the Process of Trust Creation: The Case of Digital Infrastructures (April 2004). UNIMI Economics Working Paper No. 14.2004, Available at SSRN: https://ssrn.com/abstract=627367 or http://dx.doi.org/10.2139/ssrn.627367

Andrea Ganzaroli

University of Milan - Department of Business Policy and Economics ( email )

Milano, I-20122
Italy

Luciano Pilotti (Contact Author)

University of Milan - Department of Economics, Business and Statistics ( email )

Via Festa del Perdono, 7
Milan, 20122
Italy
+390250321530 (Phone)
+390250321505 (Fax)

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