Corporate Entrepreneurship: Linking Strategic Roles to Multiple Dimensions of Performance

27 Pages Posted: 28 Feb 2005

See all articles by Johanna Mair

Johanna Mair

Independent

cristina rata

University of Navarra, IESE Business School

Abstract

Using data from a large European financial services firm which engaged in an entrepreneurial initiative to enhance its competitiveness, this paper explores the strategic role of middle managers in the context of corporate entrepreneurship and its link to multiple dimensions of performance. The findings indicate that middle managers' role can be decomposed along four reliable and stable dimensions that are consistent with those suggested by the literature. Building on a stakeholder approach, the paper relates the identified roles to multiple dimensions of performance, namely to financial performance, customer satisfaction and employee satisfaction. Canonical correlation analysis - a useful and powerful method to explore relations among multidimensional variables - indicates a significant but weak relationship.

Keywords: corporate entrepreneurship, strategic roles, middle managers

Suggested Citation

Mair, Johanna and rata, cristina, Corporate Entrepreneurship: Linking Strategic Roles to Multiple Dimensions of Performance. IESE Business School Working Paper No. 551, Available at SSRN: https://ssrn.com/abstract=673461 or http://dx.doi.org/10.2139/ssrn.673461

Cristina Rata

University of Navarra, IESE Business School ( email )

Avenida Pearson 21
Barcelona, 08034
Spain

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