Viability of Marketing Apparel Made of Lyocell Fabric: A Case Study on India
14 Pages Posted: 30 Apr 2007
Date Written: April 28, 2007
Abstract
The paper attempts to understand whether it is viable to market apparel made from lyocell fabric, an environmentally sustainable product in India.
Suggested Citation: Suggested Citation
Goswami, Paromita, Viability of Marketing Apparel Made of Lyocell Fabric: A Case Study on India (April 28, 2007). Available at SSRN: https://ssrn.com/abstract=983307 or http://dx.doi.org/10.2139/ssrn.983307
Do you have negative results from your research you’d like to share?
Feedback
Feedback to SSRN
If you need immediate assistance, call 877-SSRNHelp (877 777 6435) in the United States, or +1 212 448 2500 outside of the United States, 8:30AM to 6:00PM U.S. Eastern, Monday - Friday.